The five LEAP WORKS rabbits on a small floating island in a pale sky, each holding the tool of their trade: a magnifying glass, an easel, a brass gear, a clipboard, and paint swatches.

Web design and AI for Seacoast small businesses

More customers. Less busywork. AI you can trust.

Websites, search, AI automation, and AI policy, from one friendly partner in Dover, NH.

Request a free call

Thirty minutes with Bret Carmichael. Send a short note about your business, and Bret replies by email within one business day to set up a time.

About you and your business

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Most agencies stop at the website. Most AI consultants stop at advice. We build the whole system, so your website, how customers find you, your day-to-day work, and your AI rules all pull in the same direction.

One partner for all of it.

Portsmouth's Memorial Bridge and brick waterfront at first light, with red tugboats at the pier and a small rabbit watching from the rocky shore.

Your neighbors on the Seacoast.

From the Cocheco Mills in Dover to Market Square in Portsmouth, we work with the businesses that make this place home.

How we work together.

Three steps, no surprises. You always know what's happening, what it costs, and when it will be done.

  1. 1

    Talk

    Free, 30 minutes

    We learn how your business runs, where customers come from, and where time leaks. You leave with the first thing worth doing, whether or not we do it.

  2. 2

    Build

    Clear price, set date

    A written plan, a clear price, and a launch date. We build the website, the automation, the policy, or the brand, and walk your team through it.

  3. 3

    Tend

    Every month

    A website is never finished. We keep yours alive with fresh content, updates, and security, and keep everything else tuned as your business and the tools change.

Straight answers.

Does my small business need an AI policy?

If anyone on your team uses ChatGPT, Copilot, or another AI tool for work, yes. Without written rules, customer and company information can end up in tools you don't control.

We help you write and maintain your policy. It isn't legal advice, and we work alongside your attorney where specific laws apply.

Only 38% of organizations have a formal, comprehensive AI policy. ISACA AI Pulse Poll, 2026.

What is AI business process automation?

Software that handles repeatable work, like answering inquiries, booking appointments, sending quotes, and chasing invoices, using AI where judgment helps and plain rules where it doesn't. People step in where it matters.

I'm not a tech person. Is this for me?

Yes. Most of our clients aren't. We explain everything in plain English, set things up for you, and train your team.

Bret Carmichael, founder of LEAP WORKS, smiling in a white collared shirt.

Big-company know-how, small-business friendly.

Bret Carmichael founded LEAP WORKS after leading lean, agile, and DevOps transformations at a Fortune 100 company. He's a certified design thinking practitioner and trainer.

Now he brings that experience to businesses with 5 to 200 people, without the big-company price tag or the jargon. He's also a longstanding member and Business Ambassador of the Greater Dover Chamber of Commerce.

Business Ambassador
Greater Dover Chamber of Commerce

About LEAP WORKS

An illustrated storybook map of the coast LEAP WORKS serves, from the Massachusetts North Shore up through the NH Seacoast to Southern Maine, with mill towns, white steeples, lighthouses, and sailboats.

Based in Dover. Working across three regions.

NH Seacoast

Dover, Portsmouth, Rochester, Somersworth, Durham, Exeter, Hampton, and the towns between.

Southern Maine

Kittery, York, Eliot, South Berwick, Wells, Kennebunk, Sanford, Biddeford, and Saco.

North Shore

Newburyport, Amesbury, Salisbury, Haverhill, Ipswich, Gloucester, Beverly, and Salem.

Ready when you are.

Thirty minutes, no cost, no pressure. Tell us where the business is headed and we'll show you the simplest way to get there.

Request a free call
The five rabbits row a lantern-lit wooden boat along the Cocheco River, past Dover's brick mill buildings at sunset.