All companies must innovate to remain competitive, excel in their vertical or enter a new one. Whether pursuing sustaining or disruptive innovation, a culture of innovation is a requirement of all companies wanting to bring new products or product features to market.
We partner with our clients to create software innovation programs, so they can build a steady pipeline of new opportunities, capitalize on employee ingenuity, and protect time and money for investment in ideas that have merit.
Design thinking is a human-centered approach to solving challenges. We facilitate workshops and train clients on the use of tools that produce generative outputs and positive business outcomes. Purposeful innovation lives at the intersection of desirability, feasibility, and viability.
All organizations exist in one of two categories: tech companies and companies which use technology. Most companies reside in the latter category under persistent disruptive threat from tech companies — able to leverage experience gained in their primary vertical to enter or erode another.
We help traditional companies think and behave more like tech companies. Amazon AWS, Microsoft Azure, and other products provide equal technological scale to companies of all sizes. Large companies and the enterprise have a single advantage over smaller, more nimble competitors. They have more employees. Disruptive innovation is subject to power law distribution. More employees can produce more ideas. Companies able to capitalize on their internal talent are more likely to succeed.